Political Pundits
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| Photo from New York Times |
Political Pundits in Social Media
Social media has completely changed the future of politics and political media. In recent years, social media has become an essential aspect of political campaigns, taking the place of print media and television. The popular app Twitter has become a huge political platform, allowing politicians, citizens, and the press to communicate freely on a public platform.
With the technological advancements within the political world, pundits have also taken advantage of the new platforms to express their opinions to the public. A pundit is an expert on a particular subject who authoritatively gives their opinion using mass media.
Pundits are now using social media to reach bigger audiences, and expand their platforms to deliver information that will appeal to younger demographics, and allow them to keep up with the fast-changing world of social media.
Pundits gained traction on social media in the 2020 presidential election cycle, feeding off the exciting and entertaining race between President Joe Biden and Donald Trump. Since then, political pundits have developed large followings and expanded their platforms to continue distributing their opinions and covering political events in America.
Political Hype Houses of TikTok
One of the biggest platforms in social media right now is TikTok. TikTok attracts a young demographic, with over 60% of users between the ages of 16-24.
Named after the popular influencer collab house on TikTok, the Republican Hype House is a group of teenagers dedicated to voicing their opinions about their political views.
During the 2020 presidential election, the Republican Hype House took over TikTok showing their support for Donald Trump.
The page responded to events throughout the election and posted funny videos, creating satirical content about Liberal candidates and their supporters.
One of the most interesting things about the political hype houses of TikTok is the young age of the founders and members. Most of the members of each hype house are under 18, and unable to vote. Their participation and opinions about the presidential election were remarkably mature for their age, and they appealed to younger demographics by presenting their content through popular trends, dances, and sounds on TikTok.
Even though these teenagers could not place their vote during the 2020 presidential election, they contributed and created a huge impact on social media, appealing to older demographics who could vote during the term.
Brett Cooper
ok I kinda see it here https://t.co/pw5Ksl6XHV
— Brett Cooper (@imbrettcooper) March 5, 2022
Brett is constantly compared to Ben Shapiro, a popular conservative political commentator for their similar appearances and strong opinions.
Brett's social media is a great example of her influence as a political pundit. Brett has a refreshing and youthful approach to her content, that speaks to several demographics, increasing her online presence.
The Daily Wire Articles by Brett Cooper
Along with her show, Brett Cooper writes articles on the Daily Wire, giving completely transparent views and opinions regarding hot topics on the internet.
Her article topics include abortion, the #MeToo movement, and the dark side of Hollywood. Brett is fearless when it comes to expressing her opinion, not shying away from difficult topics that often frequent the always-present "cancel culture".
Brett Cooper is a perfect example of a pundit, and her overwhelming influence and success are a testament to her dedication to the content she contributes to the social media political realm.
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